2011 Autocon Promo Shoot Breakdown

2011 Autocon Promo Shoot Breakdown

A year ago around this time, I had come with an idea to shoot a group of cars. By group, I meant, 10 cars plus just to experience how it would be. At the time, I had already shot groups of 3 and groups of 7 even. So I thought I’d experiment a little. The shoot was done on the fly at an unscouted location which caused us to improvise. Little did I know that positioning 15 cars would be so difficult. We had to figure out the best way to organize the cars and minimize hiding them. In the end due to the sun rapidly setting, we had to settle on an “organized scatter” of cars to shoot.

This is how it looked originally.
2011 Autocon Promo Shoot Breakdown 1

Then I cleaned up the photo a lot. I took out all the distracting elements and wanted the focus only to be on the cars themselves since it was a promo for a car show.
2011 Autocon Promo Shoot Breakdown 2

As usual, after clean up, I added some lighting to the image to help make the individual cars pop.
2011 Autocon Promo Shoot Breakdown 3

Then I filled in a sky just so that the top of the photo did not look empty. Thus making it a more dynamic photo that is supposed to be viewed as a whole. Notice that with the sky addition that it did not take away from the focus on the cars, but complimented it.
2011 Autocon Promo Shoot Breakdown 4

Next up I had to color grade the photo to make it all have the same grading as the sky. I really wanted to push the fact that it was sunset hence the pink and orange tones.
2011 Autocon Promo Shoot Breakdown5

Then onto the final touches.
2011 Autocon Promo Shoot Breakdown 6

Although the photo is a year old, I hope it helps to shed some light on my editing style.